Hype DC Blog

Uffing Hot

Chris Merchant — Thu, 02 Sep 2010 23:05:33 +0000

If you’ve been wondering where French hip hop ingenue Uffie had gotten to, wonder no further. She just popped up recently in this cool editorial for Reebok. Is it just us or has Reebok achieved a measure of understated cool, particularly retro styles like these. By the way, these images come from Vice Magazine’s recently launched fashion site vicestyle.com. Check it out.

I Dig Your Sole Man #17

royce — Thu, 02 Sep 2010 01:01:39 +0000

Michael is a very talented TV Producer that I’m currently working with who has a shared love of sneakers. These great Puma GV Special Hot Pick kicks are among his favourites, and were picked up at the iconic A Life Rivington store when he visited New York a couple of years ago. The GV name represents Guillermo Vilas, a legendary Argentinian tennis player, the first South American male player to reach a Grand Slam event, and in his honour Puma have released a few incarnations of this shoe, but this is by far and away the best I have seen.
Michael tells me that he loves these shoes so much that he puts them outside overnight on a balcony after he has worn them to keep them fresh.

More street kicks at idigyoursoleman.com

The Force Is Strong With These Film Schoolers

royce — Wed, 01 Sep 2010 02:17:39 +0000

Does the phrase film-school project make you cringe with preemptive embarrassment? Believe me, us too. But maybe that’s all about to change. Take this amazing short by students from the school of Digital Arts and Visual Effects (or DAVE) in Orlando. It’s funny, exciting, nuanced and completely entertaining. Well done guys!

DC in Super Collaboration with Converse

Rachel Atkins — Tue, 31 Aug 2010 07:38:00 +0000

Legendary comic book publisher DC turns 75 next year which is certainly justification enough for these sweet collaborations with Converse. Featuring some of the most iconic design elements ever created, they’re the perfect way to pay your respects to your childhood heroes. We dig the laid back, retro feel, especially the faded stars of the Wonder Woman design. But don’t expect to get your hands on them anytime soon. These babies won’t be out until mid 2011.