This weekend sees the launch of the new Converse Paint The Town (RED) collection. A series of Chuck Taylor All Stars made in collaboration with some of the world’s most notable urban crossover artists, the range raises funds for the eradication of AIDS in Africa. This is truly art being used to change the world.

The first release of the ranks comes courtesy of Amsterdam artist/musican Parra who’s work can in books and galleries all over the world. For a taste of what’s to come, check the video below.