For the lucky lady who has it all – or is just a massive sneakerhead – a fresh pair of kicks will always be a welcome gift. From luxury sneakers from Golden Goose, to retro essentials from Nike, read on for the best women’s gifts at Hype DC.
Hype DC and Dr. Martens celebrate the classic 1461 unisex shoe; the uniform of choice for those who march to the beat of their own drum. Inspiring individuality, Melbourne-designer Emily Nolan shares what drove her to bring tailored suits to women, an innovation that has since cracked the industry wide open.
This season, we handpicked nine inspiring Australian women to feature in our Hype Girl campaign.
Lucinda Price – aka as Froomes – is not only funny, a talented writer and generally kicking goals, she’s also one of this year’s Hype Girls.
Introducing Tara Chandra. She’s one of the nine inspiring women handpicked to star in our Hype Girl campaign
Nawal Sari is a true trailblazer in the world of modest fashion and everything a Hype Girl should be
Meet Asia Carino. She a multi-faceted creative and one of nine handpicked Hype Girls who star in our new campaign.
Eloise Dannoun is a Sydney-based Hype DC team member and embodies the true spirit of a Hype Girl.
Wenuri is a student, promoter and all ‘round cool girl who stars in our current campaign. She knows what it means to be a Hype Gir
Yen Hoang is an uber-talented Sydney-based makeup artist and a big believer in self-love and self-care.
Arianne Witt is a multidisciplinary creative who works under the moniker of Lola Jagger. She’s also one of the nine inspiring and unique women who feature in our Hype Girl campaign.
Danika is a Sydney-based model, photography enthusiast, style muse and one of this year’s handpicked Hype Girls