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Hype DC Sneakertellers: Isaiah Firebrace

Hype DC Sneakertellers: Isaiah Firebrace

Isaiah Firebrace is a recording artist who hails from country Victoria and is one of this season’s Hype DC Sneakertellers.

Hype DC Sneakertellers: Noah Fuzi

Hype DC Sneakertellers: Noah Fuzi

Introducing Noah Fuzi, a skateboarder from Sydney. As a skater, sneakers have unsurprisingly played a large part in both Noah’s personal style development and day-to-day life.

Hype DC Sneakertellers: Grant Perez

Hype DC Sneakertellers: Grant Perez

Meet Grant Perez: Hype DC team member and one of our featured Sneakertellers.

Nike

Nike "Swoosh Mart" Air Max Pack

Nike Cooks Up the Mouth-watering ‘Swoosh Mart’ Air Max Pack

Good Fortune Guaranteed: the adidas UltraBOOST Chinese New Year 2021 Collection

Good Fortune Guaranteed: the adidas UltraBOOST Chinese New Year 2021 Collection

Chinese New Year–themed sneakers have been a celebratory component of adidas’ annual limited-edition releases for almost a decade now and Hype DC will again play host to the CNY collection in 2021.

Back to School Essentials

Back to School Essentials

Footwear options for school students sure have evolved over time, and while colour choices may still be limited, that doesn’t mean you can’t enjoy a little self-expression.

On Running is On the Rise

On Running is On the Rise

Born in the Swiss Alps, On Running entered the footwear game in 2010 with one goal: to revolutionise the sensation of running. How? A cushioned landing and a firm take-off. This vision, and the subsequent development of their revolutionary CloudTec® cushioning, has earnt On Running a loyal legion of fans, with over seven million people in over 55 countries now running on ‘Clouds’.

A Q&A With Jake Cheeseman and Sienna Ludbey

A Q&A With Jake Cheeseman and Sienna Ludbey

We chat with Melbourne-based jeweller Jake Cheeseman and Hello SISI owner Sienna Ludbey to discuss 2020, design inspiration and sneaker preferences.

Christmas Gift Guide: For Him

Christmas Gift Guide: For Him

This carefully curated selection will help you spoil the important man in your life this Christmas – no matter his style.

Style Edit: The Essentials

Style Edit: The Essentials

This month, we’ve gone back to basics and photographed an edit of the sneakers every wardrobe needs – and how to wear them five different ways.

Meet Veja’s co-founder Sébastien Kopp

Meet Veja’s co-founder Sébastien Kopp

Veja was founded in 2003 and began life as a small French startup, with a strong social conscience and big plans to change the sneaker industry. Fast forward almost two decades, and Veja has amassed a cult following and is one of the world’s most in-demand footwear brands. We caught up with co-founder Sébastien Kopp to find out more about Veja’s beginnings, his thoughts on sustainable production and what eco-friendly innovation he’s embracing in upcoming collections.

A Sit Down With My Wife & Kicks

A Sit Down With My Wife & Kicks

Adrian Daniel is the Auckland-based content creator behind the popular Instagram account My Wife & Kicks. He’s a self-taught photographer and sneaker enthusiast, whose full-time gig is working as a Pastor. We sat down with Adrian to chat New Zealand sneaker culture, how he’s honed his photography over time and why he loves collecting New Balance.