Eloise Dannoun is a Sydney-based Hype DC team member and embodies the true spirit of a Hype Girl. She’s unapologetically herself, has a unique sense of style, and is a big believer in not staying in your own lane. We tapped Eloise for our Hype Girl campaign and asked her a round of quickfire questions post-shoot. Read on to hear what it’s like working on the shop floor, the best advice she’s ever been given, and of course what she gets her hyped.

Asia is wearing the Dr Martens 1460 8 Eye

My name is Eloise, Elle to most, and Wheeze to my closest friends.

I’m a media and marketing student full-time, sneaker plug part-time.

I’ve worked at Hype DC for two and a half amazing years!

The best thing about working at Hype DC is working with my love for sneakers alongside the best team ever. We’re family, which is so corny and something they’ll definitely make fun of me for saying – but they know it’s true, we all do.

Shooting the Hype Girl campaign was so exhilarating and fulfilling to be in a room of powerful females from different industries and walks of life. There was something to take from everyone there, even if you didn’t share words – their aura just emanates so strongly.

Being a Hype Girl means
never being afraid to be authentically you or express yourself in whichever way you please. I think now is more than ever the time where females should feel like they have the upper hand to do anything they want, and be the highest version of themselves without being dictated by anyone else.

I’m best known for being unpredictable and changing my hair more often than the weather.

I’d describe myself as an androgynous pixie.

My friends would describe me as loyal, spontaneous, and completely unafraid to arc up at anyone who does myself or my loved ones dirty.

My colleagues would describe me as a loud, competitive over-sharer, who thinks she belongs in Step Up. They’d put emphasis on the ‘thinks’, too.

I get hyped up about not letting yourself be boxed in by the life you live. I think it’s easy to feel like you only belong to your particular sub-culture, or the line of work you’re in, or where you come from. We usually grow up being taught that we should stay in our lane, but why can’t we be drag-queen lawyers or goth kindergarten teachers? Life’s way too short, just be a remix and have fun with it.

If I could change one thing about the world, it’d be to live without the presence of racial prejudice. It’s 2020, so why is this still my answer? We all need to do better.

I’d describe my style as off-duty model meets pre-pubescent ‘90s boy, meets your grandpa.

If I were a shoe, I’d be a Dr Marten, for sure: super reliable, timeless, can be put through the absolute wringer and still not break.

Right now I’m wearing triple white Nike Air Max 90, ALWAYS!

I get hyped up about not letting yourself be boxed in by the life you live. I think it’s easy to feel like you only belong to your particular sub-culture, or the line of work you’re in, or where you come from. We usually grow up being taught that we should stay in our lane, but why can’t we be drag-queen lawyers or goth kindergarten teachers? Life’s way too short, just be a remix and have fun with it.

If I could change one thing about the world, it’d be to live without the presence of racial prejudice. It’s 2020, so why is this still my answer? We all need to do better.

I’d describe my style as off-duty model meets pre-pubescent ‘90s boy, meets your grandpa.

If I were a shoe, I’d be a Dr Marten, for sure: super reliable, timeless, can be put through the absolute wringer and still not break.

Right now I’m wearing triple white Nike Air Max 90, ALWAYS!

I’m passionate about diabetes education! I’m someone who was completely oblivious about the disease and its multiple forms until I had to learn everything about it just to keep my body functioning. So naturally, I’m super passionate about the idea of everyone being more knowledgeable and understanding of what all diabetics face.

My favourite person in the world is I’d be lying if I didn’t say Harry Styles. Not just because he was one-fifth of my teenage obsession, but more so because he’s pretty much the face of gender fluidity for this era. I’m a massive David Bowie fan too, and I think that’s why I do love Harry so much – it’s super clear that the self-invention that Bowie started in this world has been picked up by Harry. I mean, who doesn’t love high waisted suit pants and platform boots?

If I could eat one meal forever, it’d be a combo number 2 from Frangos, with chilli and mayo. If you know, you know.

In five years you’ll find me living in Manhattan watching Sex And The City reruns with a 20-inch pepperoni pizza.

The album I’m playing on repeat is Limbo by Aminé.

The best advice I’ve ever been given is this honestly seems like it should be the easiest question in the world to answer, but it’s legitimately the hardest! I’ve been not only just surrounded but raised by so many strong souled women who manage to conjure up the most inspirational ludicrousness that is always relevant and true (even when you don’t want it to be). But don’t swim less than 30 minutes after eating always seems relevant.

This year has been a beautiful disaster!

Next year I’ll be riding a tricycle with Timothée Chalamet? Promising my firstborn to Rumpelstiltskin? Streaking on live television? Who knows?! I literally don’t even know what I’ll be doing within the next minute, so I guess that’s both of us stumped. We’ll just have to ride it out and see, baby.

Keep track of Eloise’s ever-changing hairstyles here.