Nordic Sensibility

Release Details

Where to buy: Pitt Street Mall (NSW), QVB (NSW), Erina Fair (NSW), QVM (VIC), Albert Street (QLD), Rundle Mall (SA), Auckland (NZ) & Online


Friendship is often the cornerstone of any successful venture. And for a daunting task such as launching a new footwear brand in years arguably plagued by everchanging fads and re-circulating trends, the bond built by friendship has kept the ship sailing.

ARKK Copenhagen is the pet project of childhood mates Kasper Høj Rasmussen and Thomas Refdahl. Seeking true expression of individuality in their style not offered by current mainstream offerings, they decided to do it themselves. Founded in late 2014, the pair quickly developed a collection in time for mid 2015 showings. After a sellout launch, the brand has expanded its reach to over 36 countries worldwide.

With over 20 years' combined experience in the cutthroat fashion, business and marketing industries, ARKK brings a uniquely Nordic sensibility to the world. Staying on the cutting edge with their designs, there is a distinct organic approach to the silhouettes. Many of which are directly inspired by the rich contemporary landscape of their home city and translate to very modern styles.

Furthermore to the brand's drive to be uniquely individual, designs are original to the point that midsole units are developed in-house as opposed to using generic moulds that lesser labels may resort to. This is merely a reflection of a company fully involved in delivering a truly new product.

In a world defined by digital credibility and pretend passion, ARKK is refreshingly honest in its expression - down to its logo. A stripped-back version of its first letter, the peaked shape represents the bow of a ship, whereby regardless of the current, movement will always be forward.

Hype DC and ARKK Copenhagen mutually share the importance of self-expression and brings the ship to Australian shores for the first time. Explore the collection online and at selected Hype DC stores.


SHOP ARKK ONLINE


Arkk Copenhagen

Arkk Copenhagen

Arkk Copenhagen

Arkk Copenhagen

SHOP ARKK ONLINE